People

CASH CA MD is Peter Swithenbank. Peter has been in the textile business for over 30 years. He has established a wholly owned manufacturing base in China that produces the CASH CA knitwear collection as well as contract production for design labels such as Paul Smith, Mathew Williamson, Joseph, Aquascutum and Jaeger. The factory in Shanghai is unique in Asia, incorporating two 30gg fine knitting frames exported from the UK.

Sales Director is Derek Hartop who has worked in the knitted textile industry for 25 years. Derek was MD of N Peal Cashmere for over 5 years and brings a wealth of experience in high end knitwear manufacturing, sales and retail.

The development of the knitwear collection is based in our UK design office and is headed by Craig Alexander. Craig has over 25 years knitwear industry experience and is recognised in the UK as instrumental in the success and development of a number of UK knitwear brands. During the 90’s his design leadership of the knitwear collection was instrumental in the resurgence of John Smedley Ltd. He has been retained as a knitwear design consultant for a number of UK companies such as Margaret Howell, Alan Paine and John Smedley.